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Advertising Minor

Program Contacts:

Dr. Karen McGrath

Chair, Communications Department

Email: mcgrathk@strose.edu

Minor Requirements (18 credits):

Required Courses:

COM 205Fundamentals of Advertising

3

or

BUS 253Principles of Marketing

3

COM 217Multimedia Production

4

COM 314Creative Copywriting in Advert

3

COM 373PR & Advert Cpywrtg & Dsgn

4

or

COM 374Strat PR & Advert Campaigns

4

COM 471Acct Mgmt in the Agency

4